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Home » Latest » Special Reports » World’s Most Fashionable Countries, 2024

Special Reports

World’s Most Fashionable Countries, 2024

Christina Miller, Ph.D.Christina Miller, Ph.D.Special Reports
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According to a recent study by CEOWORLD magazine, France has been ranked as the most fashionable country in the world for 2024, followed by Italy and the United States at second and third positions, respectively. The study considered various factors such as the number of fashion schools, global fashionistas, perceptions of fashion journalists, affordability, and market size to determine the rankings.

France secured the top spot due to its renowned couture fashion designers, including Yves Saint Laurent, Louis Vuitton, Christian Dior, Coco Chanel, Thierry Hermès, Nina Ricci, Pierre Alexandre-Claudius Balmain, Jeanne Lanvin, Hubert de Givenchy, Paco Rabanne, Thierry Mugler, Jean-Paul Gaultier, Pierre Cardin. Italy came in second, being home to legendary designers like Giorgio Armani, Miuccia Prada, Gianni Versace, Donatella Versace, Stefano Gabbana, Domenico Dolce, Edoardo Fendi, Emilio Pucci, Roberto Cavalli, Salvatore Ferragamo, Valentino Garavani, Guccio Gucci.

The United States, the United Kingdom, Spain, Germany, and Australia secured the third, fourth, fifth, sixth, and seventh positions, respectively. Sweden, Switzerland, and Japan held the eighth, ninth, and tenth positions, respectively, while Brazil, Austria, and China secured the eleventh, twelfth, and thirteenth positions, respectively. India, South Korea, Russia, the Netherlands, Mexico, Luxembourg, and Liechtenstein were ranked fourteenth to twentieth, respectively.

World's Most Fashionable Countries, 2024

RankCountryScore
1France97.94
2Italy97.67
3United States97.46
4United Kingdom97.18
5Spain96.87
6Germany96.32
7Australia96.06
8Sweden94.97
9Switzerland94.52
10Japan94
11Brazil93.74
12Austria93.49
13China92.94
14India92.87
15South Korea92.24
16Russia91.68
17Netherlands91.63
18Mexico91.3
19Luxembourg91.12
20Liechtenstein91.1
21Ireland90.98
22Singapore90.91
23Monaco90.84
24Qatar90.77
25Macau (China)90.69
26United Arab Emirates90.41
27San Marino90.37
28Norway90.27
29Denmark90.23
30Hong Kong (China)90.2
31Brunei89.74
32Taiwan89.67
33Iceland89.42
34Saudi Arabia89.32
35Andorra89.13
36Belgium89.09
37Malta88.94
38Guyana88.86
39Bahrain88.36
40Finland87.67
41Canada87.39
42Israel87.32
43Cyprus87.3
44New Zealand87.12
45Kuwait87.09
46Slovenia86.56
47Lithuania86.54
48Czech Republic86.43
49Poland86.01
50Estonia85.98
51Portugal85.68
52Bahamas85.64
53Hungary85.21
54Croatia85.16
55Panama85.09
56Slovakia84.63
57Turkey84.04
58Seychelles83.21
59Greenland83.06
60Puerto Rico81.91
61Romania81.84
62Latvia81.53
63Greece81.27
64Oman81.2
65Maldives80.72
66Malaysia80.22
67Bulgaria80.19
68Kazakhstan79.98
69Trinidad and Tobago79.92
70Chile79.57
71Saint Kitts and Nevis79.22
72Mauritius79
73Uruguay78.97
74Montenegro78.35
75Costa Rica78.31
76Argentina78.29
77Serbia77.94
78Dominican Republic77.73
79Antigua and Barbuda77.61
80Libya77.49
81Belarus76.93
82Thailand76.81
83Georgia76.8
84North Macedonia76.17
85Grenada76.15
86Iran76.1
87Turkmenistan76.07
88Armenia75.29
89Bosnia and Herzegovina74.91
90Albania74.6
91Colombia73.56
92Botswana73.49
93Gabon73.04
94Saint Lucia72.84
95Barbados72.28
96Azerbaijan71.8
97Equatorial Guinea71.53
98Suriname71.31
99Saint Vincent and the Grenadines71.29
100Egypt70.45
101French Polynesia70.03
102Moldova70.01
103Fiji69.89
104South Africa69.8
105Peru69.52
106Indonesia69.28
107Kosovo69.05
108Paraguay67.47
109Palau67.44
110Mongolia66.89
111Dominica66.84
112Ukraine66.64
113Bhutan66.01
114Vietnam65.77
115Sri Lanka65.72
116Algeria65.67
117Ecuador65.56
118Tunisia65.46
119Jamaica65.13
120Jordan65.02
121Cuba64.79
122Eswatini64.71
123Lebanon64.18
124Iraq64.09
125El Salvador63.75
126Namibia63.72
127Philippines63.59
128Nauru63.2
129Belize63.03
130Guatemala62.58
131Morocco62.35
132Bolivia62.07
133Uzbekistan61.49
134Cape Verde (Cabo Verde)61.1
135Laos (Lao PDR)61.02
136Bangladesh60.99
137Venezuela60.59
138Nicaragua60.39
139Mauritania60.09
140Honduras60.05
141Tonga59.35
142Angola59
143Djibouti58.2
144Ivory Coast (Côte d'Ivoire)58.07
145Ghana58.03
146Pakistan57.73
147Palestine57.68
148Kenya57.37
149Samoa56.97
150Kyrgyzstan56.72
151Syria56.69
152Nigeria56.64
153Cambodia56.43
154Tuvalu56.2
155Congo55.95
156Tajikistan55.92
157Myanmar55.86
158Nepal55.59
159Cameroon55.58
160Senegal55.53
161Benin54.55
162Zambia54.31
163Micronesia54.11
164East Timor (Timor-Leste)53.71
165Ethiopia53.48
166Sudan53
167Tanzania52.73
168Comoros51.66
169Papua New Guinea51.56
170Guinea51.45
171Lesotho51.11
172Uganda50.99
173Haiti50.97
174Rwanda50.52
175Guinea-Bissau50.17
176Vanuatu50.07
177Gambia50.04
178Togo49.86
179Zimbabwe49.53
180Burkina Faso49.24
181Mali48.9
182Solomon Islands48.84
183Kiribati48.39
184Sierra Leone48.1
185Yemen48.05
186Somalia47.69
187Afghanistan47.35
188Madagascar47.32
189Chad47.31
190Liberia47.29
191North Korea47.06
192Malawi46.86
193Eritrea46.07
194Mozambique45.83
195Niger45.64
196DR Congo45.57
197Central African Republic45.45
198Burundi45.42
199South Sudan45

Have you read?
Countries: Powerful Passports. Countries: Richest. Countries: Poorest. Countries: Happiest. Countries: Life Expectancy.

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Christina Miller, Ph.D.

Christina Miller, Ph.D.

Christina Miller, PhD in Public Narrative and Media Ethics, is the Associate News Editor at CEOWORLD Magazine, where she integrates her expertise in economics and global communications to curate authoritative content for senior executives. With over 15 years in business journalism and strategic media, Christina has worked with major international publications and PR consultancies, covering everything from global trade policy to brand management and investor relations. Born in New York and educated in London, she brings a cross-cultural lens to her editorial leadership.

Christina’s work emphasizes the connection between economic insight and corporate storytelling, helping executives and companies position themselves effectively in competitive markets. At CEOWORLD, she leads a team of finance writers and communication strategists, producing analysis and features on business transformation, financial forecasting, and executive branding. Her editorial voice is known for clarity, balance, and insight.

Christina holds a master’s degree in Economics and a diploma in Global Strategic Communications. She’s also a contributor to international business panels and often speaks on topics related to reputation management and the global economy. With a strong belief in the power of strategic messaging, Christina ensures CEOWORLD readers receive content that informs action and strengthens leadership visibility.

Email Christina Miller at christina@ceoworld.biz
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